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Born Different for Channel 4

Acteon created inspirational campaign-led e-learning to help reinforce Channel 4’s position as an industry leader on diversity.

At the heart of this success was a focus on learner engagement, capturing the culture and values of the organisation to build authenticity and trust.

Using innovative responsive learning that delivered key messages in a variety of engaging formats, Born Different has helped Channel 4 meet strategic targets and achieve influence in the wider TV industry and beyond.

Born Different was a double winner at the Learning Technologies Awards, for ‘Best e-learning project’ and ‘Excellence in the production of learning content’.

With Born Different, Channel 4 is staying ahead of the game and really taking a lead in the UK broadcasting industry. It’s helped us shine a light on diversity in our organisation so we can deliver our game-changing commitments and ensure diversity is at the heart of everything we do, on and off screen.

David Abraham
Chief Executive
Channel 4

A great example of an organisation using their creativity as well as their own unique tone of voice to create engaging resources that resonate with their staff.

Sarah Foster